Of course there's a shift toward a straight spine and an attentive upward tilt of her chin. That can't be helped. The smile, however, is still fairly well in place, even if she's attempting to subdue it a little.

"I've a report more than half written for Mr Kahl. I'll finish it now we've seen the results of the launch." And, of course, she can't help adding: "The next one will be even better, I think."